SOCIAL MARKETING AND BEHAVIOR CHANGE

Evrima leverages its significant audience research and communications expertise to help clients create meaningful and effective messaging campaigns for a variety of program areas around the world. Using innovative research methods, we have helped formulate and test social marketing and behavior change messages to ensure their relevance and user uptake in the local context, the extent to which they resonate with members of target communities, and their effectiveness.

We have contributed to campaigns on hygiene and nutrition, financial literacy, economic development, HIV/AIDS, pollution, gender, sexual harassment and media literacy.

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